Hello, everyone.

This is Enta.

I think we’re always gathering information online.

In the past, when people wanted to buy a piece of equipment or learn about its specifications, the most common approach was to call the manufacturer to have a sales representative come by or to request that they send brochures or catalogs.

So, back then, information wasn't free, was it?

Costs were incurred due to the time people spent on it.

So, whenever a salesperson came by, I felt kind of guilty, lol (partly because I was young).

Internet Explorer was released shortly before I entered this industry (1995).

I was looking for a certain product and tried to download the catalog.

You can't download it unless you enter personal information, such as your company name.

What do you think of this? lol

 

In this day and age, information is practically free.

This is especially true for brochures and catalogs.

It's important for people to know about it first.

I believe that once everything is made public, that’s when business begins.

 

That’s exactly why I’m being completely transparent and disclosing all the information.

However, in our line of work as directors, differences in interpretation and perspective can lead to subtle changes in our approach and methods.

Still, I think it will also serve as a way for me to check my own answers.

 

How many people in this world would be willing to disclose their personal information just to get a brochure like the one shown above?

I'm guessing that about 80% of people, if they came across a page like that, would quietly click the button in the upper right corner...X buttonClick here, lol

I might take a look if the product is incorporated into the design or if I absolutely have to, but

In practice, the standard procedure would be to call a trading company you have a business relationship with.

 

These days, whenever we look for something, we always use the Internet, and since it’s practically free, we take it for granted.

Put another way, this means that if it isn't free, people won't watch it.

So, I found something similar from that manufacturer, so that's fine, but,

As I’m writing this, I’m actually a little embarrassed that I’m venting my frustration on my blog just because I couldn’t download a single brochure or catalog—it really shows how petty I am, lol.

As I write this, I’m starting to feel calmer. (I’ve written this far, so I’ll just post it, lol.)

I’ve been feeling bad about today’s post because it’s kind of a rant, lol.

I'm kind of sorry...

That said, the truth is...Valuable information comes at a costThat's right.

The point is, shouldn't product brochures at least be free?

Today, I'm heading to the manufacturer's factory for a test run of the machine I ordered.

We’re pretty busy right now because we have inspections for private construction projects coming up first, but,

Let's take it slow, stay calm, avoid contact with people and objects as much as possible, and stay healthy!

 

See you later.